According to the 2016 State of the Cloud survey, 77 percent of respondents are now adopting private cloud up from 63 percent last year. The use of both public and private cloud is on the rise meaning that cloud connected devices within the home are becoming increasingly common.

 

The advantages of properly deployed cloud technology to the broadcaster, new or old, cannot be underestimated. Broadcasters can now use the cloud to more cost effectively store, manage and deliver complex content with a variety of different digital rights issues.

 

Being at sea is one of the few remaining places where instant access to information is not always available. Whilst vessels need to remain in constant contact for positioning, asset management and safety, crews and passengers can be somewhat disconnected from the outside world.

 

The latest developments in the delivery of multiscreen television services over the internet can help to change this. Traditionally crews have had access to TV services but they are often pre-recorded and are not updated during a long journey. By combining a vessel’s need to remain in constant contact via satellite with the delivery of new content, it is now possible to deliver an effective ‘almost live’ TV service on demand to any screen on a vessel.

The ten biggest participatory sports in the UK contain some surprising pastimes. Amongst the usual suspects such as football and cricket are a number of sports that have much less of a profile such as cycling and athletics. The explosive growth of mobile video recording devices, combined with cloud computing, has transformed the ability to capture the performance of less popular sports and share it.

 

Historically, television was very expensive to broadcast – even in the digital age the cost of broadcasting on Freeview or Sky is millions. The internet changed this. It enables anyone to upload video and keep it for free. What is missing, however, is order. You have to search for what you want, potentially randomly stumbling across games and players, depending on the metadata placed on the video by the users.

 

According to Park Associates’ TV Services: Changing the Channel Package report 20 per cent of US pay TV subscribers are dissatisfied with their pay TV service, representing a 100 per cent increase since early 2013. Only one-third of pay TV subscribers are ‘very’ satisfied with their service, a drop from 57 per cent who indicated very high satisfaction levels in 2013.

 

“The pay TV industry continues to experience worldwide growth, but the North American market is experiencing a decline in penetration,” advised Brett Sappington, Senior Director of Research, Parks Associates. “A combination of factors, including high monthly fees and a wide selection of OTT services, are pushing consumers away from traditional pay TV. Operators are now adjusting their strategies to address this new environment, including partnering with OTT video services or launching their own independent OTT services. Our research also shows that promotional options, including free or subsidised CPE, could entice potential Cord Cutters or Cord Shavers to keep their services.”

We will be showcasing our multiscreen, IPTV platform at CABSAT 2017 on the Inbroadcast stand: 219 from 21st-23rd March. We will be embracing CABSAT’s mission to drive the transformative MENA entertainment media market and demonstrating how we can help empower a new generation of connected consumers to access television whenever and wherever they want, without compromising the TV experience.

 

Visitors will be able to view the London based Perception demonstration platform via 4G wireless devices. Perception now powers VIV Mais - a TV service from TVCABO in Angola. The service launched in November enables subscribers to watch live TV, catch up TV and record programmes in the Cloud for viewing on any connected device including: smartphones, tablets, PCs or set-top boxes.

According to a new report from Northern Sky Research, by 2026 the world’s broadcasters will be offering more than 53,600 channels – an increase of 12,000. Despite the increasing desire for HD and Ultra HD services, the report suggests that almost two thirds of the new channels will be in standard definition.

 

As the number of channels rises, broadcasters should consider user experience to ensure channel navigation remains simple and content is personalised. According to the ‘IEEE Transactions on Broadcasting report’, content adaptivity can increase the end-users perceived quality of a television service – suggesting that personalised content vastly improves a user’s TV experience. With an increasing number of channel options, personalisation would provide users with tailored content and customised methods of viewing.

The telecommunications industry in Africa has experienced significant change in the past decade, leading to increased market competition. This increased competition is driving high churn rates. Customers are renowned for being extremely disloyal when it comes to mobile, fixed line and broadband services, however, churn rates are much lower in television. Television provides an opportunity to offer quad play services to improve customer loyalty.

 

TVCABO Angola saw the potential in African television services. The Angolan company recently extended its services from Angola’s capital city Luanda. The company has initially launched its OTT television services to mobile devices, expanding to FTTH customers in the near future. The new internet TV service, called Viv Mais, combines the best elements of an advanced living room TV service as well as mobile viewing via connected mobile devices. Subscribers can watch a wide range of live television channels, catch up with programmes broadcast over the past seven days and schedule up to 100GB’s worth of programmes to be recorded and played back on any connected device. The service is available for around 1500 Angolan Kwanza (£7/$8.50) a month for two concurrent licences offering subscribers instant access to high quality TV at home and on the move concurrently.

According to Thinkbox – the marketing company behind commercial TV in the UK – TV ad revenue has risen yet again in the UK. Its 2016 annual review suggests total revenue is in the region of £5.27 billion (€6.21bn), up 0.2 per cent on 2015. This figure represents multiple formats including linear spot and sponsorship, Broadcaster VoD, and product placement – proving advertising remains one of the most prolific monetisation models on the market.

 

Further research from Nielsen found that online businesses – including brands such as Amazon, Confused.com, Facebook, Google, Just Eat, Netflix and Purplebricks.com – invested a total of £639 million in TV. The biggest spenders were Amazon (£34.3 million, 39 per cent up from 2015), Comparethemarket.com owner BGL Group (£38.8 million, 4 per cent less) and Moneysupermarket (£25.9 million, 6 per cent up).

Amazon, the largest Internet-based retailer in the world, is reportedly developing plans to offer a new pay TV channel to host its original dramas and movies. The dedicated Amazon channel is rumoured to be in its early stages and is not yet guaranteed to launch. Amazon Prime members currently have unlimited access to 41,000 streaming movies and TV shows via Prime Instant videos. With more than 63 million Prime members, is Amazon likely to damage Prime’s leading USP?

 

Amazon added Prime Video to its membership package in 2014 to tackle Netflix’s growing success. It pumped a huge $1.3 billion into the service which has begun to pay off. According to research firm Consumer Intelligence Research Partners (CIRP), Prime members view video on Amazon 13.4 times per month, 1.1 more times than Netflix. It also claimed the title of the first internet streaming company to receive an Academy Award nomination for Best Picture for Manchester by the Sea.

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What do others think of us?

Using Perception, our customers can watch television when, where and how they want, with innovative, eye catching features and immense choice. Perception is there every step of the way, giving the scale needed and an expanding feature set to ensure that T-2’s services stand out as the best in a highly competitive market.

Sašo Todorović, CEO, T-2

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